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You need a theme!
If you want your invatations to match, you could say something like " Sweet treats and baby feet are on there way. Shh it's a surprise, we are showering ________ today!
You could have lollipop invitations, using real candy on them.

http://www.etsy.com/listing/42218981/personalized-invitations-oh-sweet-candy

http://www.notonthehighstreet.com/madewithlovecardboutique/product/lollipop-party-birthday-invitations
When you think of theme, traditionally you think pink or blue. Not any more, you can get creative with your themes. Like polkadots, stripes, zoo animal , cupcakes, paisley, noahs ark. Once you have your theme, you can expand on it and choose your colors. Now if you want, you can choose your table cloths, silverware and decor' to coordinate with your theme/colors.
For example, if you do a lollipop theme, you could do stripe decorations and have a lollipop centerpiece for your tables, and give away candy lollipops as favors.

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